At CaliYork Consulting, everything we do is with intent. We build marketing strategies grounded in insight. We execute them skillfully, with attention to detail. We measure performance and tirelessly chase opportunity through optimization.
Principal consultant Daniela Molta applies learnings from an extensive career in communications & advertising at global companies like Facebook and Netflix. She currently serves as an assistant professor of digital advertising at the S.I. Newhouse School of Public Communications at Syracuse University.
Develop cross-channel advertising campaigns that drive meaningful results.
Harness the power of paid, owned and earned media in the crazy (but awesome) world of social.
Don’t know where to start? We’re here to help you find agencies and win pitches.
Writing, responding to or evaluating media RFP’s (publisher, agency or advertiser-side).
Unsure if your marketing efforts are effective? We can recommend analytics solutions, prioritize metrics and develop a testing and optimization approach.
Educate communities on digital literacy and develop POV’s on sensitive digital industry practices such as transparency and viewability.
We work with businesses coast-to-coast that align with our values and interests: arts & entertainment, lifestyle brands, mindfulness & wellness and mission-driven organizations.
Hey let’s connect.